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Six ways to focus your career in 2012
WALLACE IMMEN
From Globe and Mail
Published Thursday, Dec. 29, 2011
The smartest move you can make to improve your career in 2012 isn’t to set
lofty goals or draw up personal mission statements, experts say, but to focus on
something you can act on right now.
So what sorts of things can you begin doing today that will pay dividends all
through the months ahead?
Here are six ideas – resolutions, if you will – to get you started:
Find the spotlight
With the economy and job market still shaky, this isn’t the time to stay in
the shadows, said Richard Wajs, president of Toronto-based TWC International
Executive Search Ltd.
“Companies facing slow growth are likely to reorganize,” he noted, “creating
opportunities for people who demonstrate their passion and interest in their
business and make it clear they can be a key element of the organization’s
future success.”
The need for visibility is even more critical for those in the job hunt. “But
it’s not just visibility – it’s focused visibility,” Mr. Wajs said. “Otherwise,
you can spend a lot of time talking to people who can’t help you.”
For example, determine the key people you would likely report to at a
potential employer and be where those target people are, such as at conferences
or in webinars.
Hone your coaching skills
Organizations are increasingly developing leadership from within, and
effective leaders need skills in coaching and development of talent, said Eileen
Chadnick, leadership coach with Big Cheese Coaching in Toronto. “Unfortunately,
this is something that people aspiring to top management can lose sight of in
the fast-changing business environments we’re facing during this recovery,” she
said.
So seek out people you think are effective at coaching employees, then
observe and learn from them. Take advantage of training offered either by your
company or through your professional association. And vow to be accessible and
willing to help develop others by deliberately finding ways to do some coaching
on the job, Ms. Chadnick advised.
Be a social media butterfly
People who use social media sites just for networking and job searches are
missing opportunities to develop not only their expertise but also their
professional reputation, said Randall Craig, Toronto-based author of Social
Media for Business.
Several social media sites, for example, have robust professional discussion
groups, question-and-answer comment trails, and blogs you can participate in on
a regular basis. Get involved by posting links, videos or posing questions to
open a new discussion, he said.
“In addition to the immediate benefit you get from the insights of others,
the support and leadership you demonstrate in these communities is a long-term
investment in your network and professional reputation,” Mr. Craig said.
Take the lead, even without the title
Organizations are relying less on hierarchy, so employees at every level need
to think of themselves as leaders.
“More people need to learn how to lead and influence others even when they
don’t report to you, and even if you don’t have any [staff who report to you],”
said Katie Bennett, principal of Double Black Diamond Coaching in Vancouver.
Sit down and assess how good you are at influencing decisions and building
collaboration. Make it your responsibility to hold others accountable, rather
than relying on the boss or the team leader to call the shots.
Whether you lead others or not, people will develop a greater appreciation
for your ability to get things accomplished.
Another way to expand your brand is to highlight skills or knowledge you
possess beyond what your position requires, said Toronto-based corporate trainer
Colleen Clarke. Volunteer for committees that are outside your area, for
example, to demonstrate your range and potential. Or offer to teach an informal
class on a topic you know well or are certified in. “To be known as someone with
more than one dimension will be increasingly important in the coming year,” Ms.
Clarke said.
Dress up for success
Casual Fridays have made informal dress increasingly common in the workplace
and a backlash is developing, said Toronto business image consultant Linda
Allan, president of Linda Allan Inc.
“A number of clients have contacted me recently to present workshops on
appropriate business attire. They’re realizing that employees who are lax in
their dress aren’t good representatives of their company’s brand,” she said.
“The rest of the world is still much more formal than North America, so laxity
in dress or grooming could stall or derail a deal with their global
partners.”
It’s wise to put a little more thought into your wardrobe and come dressed
for a work day – not a weekend – even on Fridays, she said. Your credibility
could be at stake.
Celebrate silver linings
While the coming year may be brighter than the past one, “the good times are
not going to roll for a long time. This is not a time to add one more burden on
the leadership and bring down morale with complaining and negativity,” said John
Izzo, Vancouver-based leadership consultant and author of Stepping Up: How
Taking Responsibility Changes Everything.
Focus on what is going well, he said, and celebrate success. “Even if they
are small successes, staying positive is going to gain you a lot of credibility
with managers and peers. When things do pick up again, they are going to
remember the people who were trying to find solutions.”
***
AND A TIP FOR MANAGERS
Here’s a new year’s tip for managers: Give telecommuting workers more slack,
said Harold Jarche, chairman of workplace consulting firm Internet Time Alliance
in Sackville, N.B.
While information technology has liberated many employees from their offices,
many managers have been slow to accept that staff who are out of their sight can
still be productive. “For many employers this has created expectations that
telecommuting employees check in with the office regularly,” Mr. Jarche noted.
“This can require an unnecessary layer of extra work for both workers and their
bosses and can stifle individual initiative.”
***
YOUR REALITY CHECK
Even if you don’t feel your job is at risk, it’s in your best interests to be
as valuable as possible in the labour market, said Lou Clements, managing
director of career transition consulting firm Clements United Inc. in
Toronto.
A simple self-evaluation can be done in a few minutes and can highlight gaps
you should be addressing, he said. “Do that today, to assess your situation
before you have a change imposed on you.”
Here’s a checklist to evaluate how marketable you are and what flexibility
you have:
Personal presentation: No matter what your age, it’s an
advantage to be in good physical condition and to dress for success.
Education: What courses or certifications could improve your
knowledge and marketability?
Functional experience: What responsibilities could you add to your current
role? A variety of experiences and tasks could help you move to a new role.
Professional reputation: What steps could you take to
enhance your professional profile, such as getting more active in an industry
association or online issue discussion group?
Personal motivation: Are you inspired by what you’re doing?
If not, that should be motivation to start to transition into a more rewarding
role.
Sector experience: Are you in a growing industry, with an
organization at the top of its business? If not, even if you love what you do,
you should be creating a safety net now for a move if conditions
deteriorate.
Personal network: People can become isolated by their work
and its demands. You can never be too well-connected in both your profession and
personal life. Don’t let auld acquaintances be forgot.
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